Creative solutions for technical firms
Results-Driven Marketing
For Rep Firms and Manufacturers in the HVAC Industry
Trusted HVAC Marketing Partner
Eiffel is a boutique marketing agency devoted to assisting manufacturers and manufacturers’ representatives with their extensive marketing needs. Our partnered approach to marketing enables us to create lasting impact for our clients. At Eiffel, we thrive on innovation and elevation, constantly seeking new ways to enhance how our clients connect with their stakeholders
We work with incredible clients
Why Eiffel?
Partnered model
Breaking away from the conventional model of marketing agencies, we evolve into an indispensable extension of our clients’ teams, fostering a collaborative partnership to achieve shared objectives.
Our commitment begins with a profound understanding of our clients’ business landscape, their goals, and unwavering support to their teams from the get-go. This immersive approach empowers us to create marketing materials that authentically connect and yield tangible results.
Industry expertise
Our customized marketing strategy serves as a bridge between HVAC manufacturers, representative firms, their customers and partners. Through the meticulous design of digital and print solutions, we empower sales teams to effectively showcase offerings, cultivating stronger connections with customers and partners and propelling them toward even greater success.
Efficiency driver
Imagine your sales engineers spending less time on presentations and more time connecting with customers and growing your business. Our documents are tailored, detailed, and packaged for convenience, saving your business crucial hours and strengthening your brand’s presence.
Proactive and results driven approach
“
Eiffel has been instrumental in optimizing our communication strategy, both internally and externally. Their expertise has streamlined and elevated the way we communicate with our customers and partners, from sales presentations to social media, customer-facing collateral, and employer branding initiatives. Eiffel’s commitment has contributed to our sales team not only being better equipped when in meetings with customers but has also enabled the team to share information digitally in a way that accurately represents our company (i.e., company profile, technical newsletters, line cards, customer invites, marketing slicks, business proposals, etc). As our exclusive marketing partner, Eiffel consistently delivers valuable insights and takes a proactive, results driven approach, ensuring our messaging is cohesive and engaging across all channels.
Craig Domagala
President, Air Treatment Corporation
Invest in Growth: Find the Perfect Package for Your Firm’s Needs
The Essential:
$2,550
per month
- 8 social media posts per month
- Monthly analytics report of social media impact (PDF)
- Monthly technical newsletter
- Monthly strategy call
The Pro Plan:
$4,250
per month
- 8 social media posts per month
- Analytics report of social media impact (PDF)
- Monthly technical newsletter (tailored for each sales engineer)
- Customer invites
- Division-specific marketing materials
- Line card updates
- Monthly strategy call
Executive Suite:
$6,500
per month
- Full branding package
- Analytics report of social media impact (PDF)
- Analytics report
- Monthly technical newsletter
- Monthly strategy call
- Line card updates
- Customer invites
- Employer branding material
- Company profile
- Presentation design
- Business plan design
- Internal newsletters
- Website updates
- Survey creation for internal and external use
- Prompt and personalized support
How does it work?
1
Discovery call
During the Discovery Call, we’ll dive into your business goals, challenges, and aspirations. This initial conversation helps us understand your unique needs and sets the foundation for a personalized strategy.
2
Onboarding
Our partnership starts with a seamless onboarding process, ensuring a smooth transition into our processes and integration with your team. This phase involves collaborative planning, seamless integration of our services, and a clear timeline for achieving your sales and marketing goals. This phase involves collaborative planning, the seamless integration of our services, and a clear timeline for achieving your sales and marketing goals. Additionally, we will handle account setup, data integration, and familiarization with our collaborative tools, setting the stage for a successful partnership.
3
Execution Kickoff
With the onboarding completed, we transition into the kickoff phase, where the strategic plan comes to life. We connect with team members and collaboratively curate content to support them and their teams. With regular check-ins scheduled, we establish a flow of content creation with a decided approval process. Together, we embark on the journey to bring your customized strategy to fruition.
Deep understanding of our products and customers
“
Working with Eiffel has been a game-changer for us. In just 4 months, they not only met but exceeded our 6-month KPIs. Our social accounts are consistently on point – a first for us. Eiffel’s content aligns with our brand and also demonstrates a deep understanding of our products and customers. The team’s accessibility and responsiveness have made collaboration a breeze. I highly recommend Eiffel for any firm serious about impactful and engaging marketing.
Diego Stefani
Executive Director Sales & Marketing – North America, Olimpia Splendid
Impactful and purposeful marketing materials
“
Jaime and her team have been professional, responsive and easy to work with. They’ve helped give us the creative direction we need while being open and receptive to our feedback to ensure that the end product matches our vision. The result has been impactful and purposeful marketing materials that bring us closer to our customers and empower our business.
Eric Goldsmith
Sales Engineer, Air Treatment Corporation
portfolio
When you work with Eiffel you get full access to our team
Graphic Designers
Copywriters
Social Media Managers
Website Designers
3D Designers
Project Managers
the Eiffel Agency
Our motivation
Whether collaborating with office administrators, sales managers, or partners, my team and I find satisfaction in working harmoniously with teams to collectively realize our clients’ goals. The privilege of contributing to a more innovative, sustainable and environmentally friendly future in the HVAC industry has been exceptionally rewarding and remains a steadfast source of inspiration for our team.
Jaime Kaplan-Perico
Founder, Head of Strategy
Eiffel
Contact us
Book a Call
book a Free Consult Call
Do Good
As an agency supported by the heart of individuals, teams, and businesses, we believe in giving back.
Each member of the Eiffel team is designated to a non-profit around the world, and every month we donate our marketing services. If you know an organization that could use our help, let us know!